Patriots, Seahawks in Forefront of the Greening NFL

Can being Green help win Superbowls?
Well, judging by today’s contest, it certainly won’t keep you from getting there. Both the Seattle Seahawks and the New England Patriots are among NFL teams credited with pioneering “green” initiatives and policies.

Surprisingly good video above – a year or two old, but, hey, narrated by Bob Redford.

Yale Climate Connections:

An organization known as the Green Sports Alliance is doing its darnedest to help all the major professional sports leagues and teams go green, including on issues related to climate change. And an independent report on the National Football League’s environmental and climate policies names several teams as early “pioneers,” that is the cream of the crop: The New York Giants and New York Jets, the Seattle Seahawks, the Philadelphia Eagles, and the New England Patriots.

Researcher Danyel Reiche of the American University of Beirut, spending the fall of 2014 on sabbatical at Harvard University, says those five teams were active in at least five of seven categories of activities analyzed. He pointed to “a unanimous agreement” among the many people he interviewed that “It all started with the Eagles.” As with the Seahawks and Patriots, “an internal top-down process occurred,” Reiche wrote. The innovations benefited from major collaboration with the Natural Resources Defense Council, NRDC, from which the Green Sports Alliance has recently been spawned.

The San Francisco 49ers’ ‘living roof’ at its new Levi Field. Credit: 49ers.com

Reiche’s report assesses the NFL teams’ various “green programs”; their motives for getting involved with combating climate change and addressing other environmental issues; and whether they are engaged because of what he calls “a real environmental concern, or is it a greenwashed billion-dollar business?” He assesses the roles of various public or private “actors” influencing and encouraging the teams and whether the NFL itself has relevant policies or, alternatively, the teams’ climate change actions are done “without such incentives.” (His answer is the latter, and he said in a recent phone interview that the NFL as a whole does little to provide top-down organizational drive to the greening effort.)

Factors Giving Impetus to ‘Green Sports’

Among factors driving the teams’ environmental and climate change efforts, according to Reiche, are:

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